Description
🔍📈 Search Engine Optimisation for Business – Online Course
📜 CPD Approved | ⏱ Duration: 80 minutes
Course Overview
Right now, someone is searching online for the very products or services you offer… but are they finding your business — or your competitor’s?
This SEO course is designed to help business owners, marketers, and content creators understand how search engines work and how to get your website ranking higher on Google — where over 90% of UK searches happen.
You’ll discover proven strategies to boost your visibility, drive more organic traffic, and increase conversions — without needing to be a tech wizard.
📚 What You’ll Learn
By the end of this course, you’ll be able to:
✅ Understand how SEO works and what search engines are looking for
✅ Improve your website’s on-site SEO
✅ Build high-quality backlinks to improve your authority
✅ Use social media to complement your SEO strategy
✅ Optimise your site for local search visibility
✅ Understand how Pay-Per-Click (PPC) and SEO work hand-in-hand
Who Should Take This Course?
💡 Business Owners
📱 Digital Marketers
📝 Content Creators & Bloggers
📢 Social Media Managers
🧑💻 Website Developers
🎯 Anyone who wants to boost online visibility
Course Modules
| Module No. | Module Title | Pass Mark |
| 1️ | Introduction to SEO | 70% |
| 2️ | Link Building | 70% |
| 3️ | On-Site SEO | 70% |
| 4️ | Social Media as Part of SEO | 70% |
| 5️ | Local Search | 70% |
| 6️ | Pay Per Click (PPC) | 70% |
💻 Why Choose This Online Course?
- Learn from anywhere, anytime
- Interactive and engaging content
- Go at your own pace
- Fits around your business schedule
- CPD certified — count it towards your professional development
Recommended System Requirements
- Browser: Latest web browser
- Video: Updated video drivers
- Memory: 1GB+ RAM
- Internet: Broadband connection (3Mb+)
🎓 Next Steps
Boost your digital marketing skills further with:
- Social Media Marketing
- LinkedIn for Business
- Google Analytics
- Email Marketing Essentials
