Description
Facebook for Business – Online Course
📱 100% online | 📊 Business-focused social media training | 📣 Grow your brand with Facebook | ⏱ Duration: 30 minutes
Course Overview:
With nearly 3 billion active users, Facebook remains one of the most powerful tools for business marketing. Whether you’re a start-up, small business, or growing brand, this course is designed to help you harness Facebook’s features to connect with customers, promote your services, and build a loyal audience.
This online course will guide you through the setup and optimisation of a Facebook Business Page, building your follower base, running effective ad campaigns, and using Facebook tools like Events, Live Videos, and Instant Experience ads. You’ll also gain insight into the Facebook algorithm, ad targeting strategies, and how to measure and improve your results.
Key Skills Gained:
- Setting up and optimising a professional Facebook Business Page
- Creating a strong brand presence and content strategy
- Understanding how the Facebook algorithm affects reach and engagement
- Building and managing a follower community
- Creating and launching effective Facebook Ad campaigns
- Identifying and targeting the right audiences for your products or services
- Using Facebook for event promotion, live engagement, and recruitment
- Measuring success using analytics and performance metrics
Course Modules:
| Module | Name | Pass Mark |
| 1 | The History of Facebook | 70% |
| 2 | Facebook Business Pages | 70% |
| 3 | The Facebook Algorithm | 70% |
| 4 | Facebook Advertising | 70% |
Learning Objectives:
By the end of this course, you will be able to:
✅ Understand how Facebook can drive growth for your business
✅ Create and manage a professional and engaging business page
✅ Plan a content strategy that resonates with your audience
✅ Set up and evaluate paid Facebook campaigns with confidence
✅ Use key Facebook features to grow engagement and brand awareness
Target Audience:
- Small business owners
- Digital marketers and marketing teams
- Entrepreneurs and freelancers
- Social media managers and assistants
- Anyone interested in growing a business or brand online
System Requirements:
- Browser: Latest version of Chrome, Firefox, Edge, or Safari
- Video: Up-to-date video drivers
- Memory: 1GB+ RAM
- Internet: Broadband connection (3Mb+ recommended)
Enrol Today
This course is perfect for business owners, marketers, or freelancers, it will help you unlock the full potential of Facebook for digital success.
