Description
🌐 Instagram for Business – Online Course
📜 CPD Certified | 📱 Master Instagram marketing | 📊 Track growth with analytics | 🎓 Instantly applicable | ⏱ Duration: 40 minutes
Course Overview:
With over 2 billion monthly active users, Instagram has become a powerhouse for business marketing, brand growth, and audience engagement. This Instagram for Business online course offers a practical and strategic guide to leveraging the platform to increase brand visibility, grow your following, and drive sales.
You’ll explore Instagram’s evolution, learn how to build and optimise a professional Business Profile, and discover how to craft compelling content that resonates with your audience. The course delves into the use of hashtags, Instagram Stories, Reels, Shop features, and influencer collaborations to maximise reach and impact.
The training also includes step-by-step guidance on using Instagram Analytics and Insights, helping you refine your strategy through data-driven decisions.
Key Skills Gained:
- Creating and optimising an Instagram Business Profile
- Understanding and applying effective Instagram marketing strategies
- Crafting a consistent and engaging brand identity and content strategy
- Using photos, videos, Stories, Reels, and live content for maximum engagement
- Understanding how to use hashtags, user-generated content, and direct messaging
- Collaborating with influencers and integrating Instagram Shop and product tagging
- Accessing and interpreting Instagram Insights and Analytics to monitor success
- Enhancing productivity using third-party scheduling tools
Course Modules:
| Module | Name | Pass Mark |
| 1 | The Basics of Instagram | 70% |
| 2 | Instagram Marketing Strategies | 70% |
| 3 | Instagram Analytics and Insights | 70% |
Learning Objectives:
By the end of this course, learners will be able to:
✅ Understand Instagram’s role in modern business marketing
✅ Build a brand-driven content strategy that delivers real results
✅ Use Instagram features and tools to engage followers and promote products
✅ Track campaign success with analytics and adapt strategies for continued growth
Target Audience:
- Small business owners and entrepreneurs
- Marketing and social media professionals
- E-commerce and retail teams
- Content creators, freelancers, and brand managers
- Anyone interested in building a powerful Instagram presence
System Requirements:
- Browser: Latest version of Chrome, Firefox, Edge, or Safari
- Video: Up-to-date video drivers
- Memory: 1GB+ RAM
- Internet: Broadband connection (3Mb+ recommended)
Enrol Today
Whether you’re new to social media marketing or looking to elevate your brand’s Instagram game, this course will equip you with the tools and techniques to succeed.
